

For jeans, for example, not only can users choose the color, the overdye, and pattern, but you also can add a distressed, worn effect. Using Levi’s 3D catalog, users can view an item from any angle and make as many changes and updates as they want. Marc Rosen, the executive vice president and president of Levi’s describes this customer-tailored marketing strategy very well: “It is a shift from selling what we make to making what we sell.” Today, the company’s stores carve out space where their customers can design their own jeans, shorts, jackets, t-shirts, sweatshirts, and even a tote bag online. Levi’s first introduced in-store customization in 2015. More fashion brands that use 3D product configuratorsĬompanies of different sizes in fashion and luxury industries have successfully used online 3D product configurators, sometimes at their stores. Let’s look at examples of how fashion retailers use 3D product configurators. The most important benefits, however, are that it helps reduce costs and grow sales. This alone can lift revenue by 5 to 15%.Įvery business is unique and can find additional benefits from implementing a 3D product configurator on their website. You can personalize a customer’s shopping experience based on their previous preferences. You can use the information to plan your inventory by cutting unpopular products and optimize storage.
#3d product builder update
The 3D images need to load and update quickly to deliver a quality user experience.
#3d product builder software
Next, the product configurator software loads and renders those 3D models from the server to your company’s app. How does product configurator software work?Ĭreating a 3D product builder e-commerce app begins with generating 3D models of all your company’s products. Once the customer is satisfied with their changes, they can proceed to checkout. Personalize and create bespoke models of your products by customizing their size, parts, colors, prints, texture and adding engraving.Īn online product configurator can update pricing in real-time when customers edit details of a product.Get a holistic view of items and see every detail of interests.Interact with products by rotating, moving, zooming in and out, and placing them next to one another.Perceive your products with 360 degree views.These are effective digital marketing tools that let your customers do the following: The 3D product catalog is an app that uses product configurator technology and lets your e-commerce store show all your products as 3D models. Thank you What is an online 3D product configurator?Ī 3D product configurator is a technology that allows you to showcase your product as a 3D model, customizable in real-time.
